Dra. LíviaMacedo
The initials that form the heart are born from the heartbeat itself: two ECG pulses write the brand.
ClientDr. Lívia Macedo
Length10 s
Format16:9 · 1080p · with sound
Year2026
How it was built
Two pulses
Thin ECG lines enter from both sides of the screen.
The M
In the center the stroke thickens and writes the M of Macedo.
The L and the pulse
The L of Lívia closes the heart, the dot marks the pulse and the heart beats.
The name
The name opens from the center and the side lines run outward.
Signature
The full signature, with one last gentle beat.
Sound
Monitor beeps on every ECG peak, the "thump-thump" of the beats and a pop when the dot appears.
Made with
The brand vector, animation in code (SVG and GSAP), rendered to video, with original sound design.
See the brand identity →Thiago Marques →